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Digital Marketing

Digital Marketing-related patent applications - as published by the U.S. Patent and Trademark Office (USPTO).


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Sample size determination in sequential hypothesis testing
Adobe Systems Incorporated
November 09, 2017 - N°20170323331

Sample size determination techniques in sequential hypothesis testing in a digital medium environment are described. The sample size may be determined before a test to define a number of samples (e. G., user interactions with digital marketing content) that are likely to be tested as part of the sequential hypothesis testing in order to achieve a result. The sample size ...
Estimation of causal impact of digital marketing content
Adobe Systems Incorporated
July 27, 2017 - N°20170213236

A digital medium environment is described to estimate a resulting causal impact of a particular item of digital marketing content on a digital marketing outcome. A first sequence is identified of a plurality of items of digital marketing content provided to a first set of users taken from a plurality of users. The first sequence includes the particular item. A ...
Consumer influence analytics with consumer profile enhancement
Adobe Systems Incorporated
June 15, 2017 - N°20170169455

Offline consumer behavior and interactions are observed using beacons positioned at venues where consumers spend time and interact with each other. The beacons communicate with mobile computing devices that are carried by the observed consumers. The observed consumer behavior provides actionable insights into how consumers influence each other. For example, the people that a particular consumer spends time with form ...
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Digital Marketing Patent Applications
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System for interactive profiling of healtcare consumers to provide digital personalized health guides and digital ...
Univfy Inc.
August 25, 2016 - N°20160246947

A system including (a) an interactive digital profiling questionnaire directed to a health consumer, wherein the questions relate to a health status or condition of the consumer; (b) a consumer health profile that includes a data presentation software application with pre-defined sections, wherein the consumer's answers from the interactive digital questionnaire are entered as health data into the pre-defined sections ...
System and method for enabling efficient digital marketing on portable wireless devices for parties with ...
Grandpad, Inc.
April 07, 2016 - N°20160098759

A system and method are provided for managing digital marketing to a multiplicity of consumers by way of portable wireless digital devices. The system comprises a simplified human-device interface stored on the portable wireless digital devices. An instrumentation subsystem collects interaction and behavioral data from the simplified human-device interface. A campaign management subsystem permits digital marketing content to be made ...
Beacon-based identification system and method
Vibes Media Llc
November 12, 2015 - N°20150324808

A system for exchanging information utilizes digital marketing devices, such as passes, to transmit and receive identifying information. The identifying information, which may be specific or general, can be used to assist users in identifying each other, relaying preferences or better assist others by providing easy access to preferences, historical data or the like.
Digital Marketing Patent Pack
Download + patent application PDFs
Digital Marketing Patent Applications
Download + Digital Marketing-related PDFs
For professional research & prior art discovery
inventor
  • + full patent PDF documents of Digital Marketing-related inventions.
  • Exact USPTO filing data with full-text, images, drawings & claims.
  • Index pages: Table View and Image-Grid View layouts. All images in each PDF.
Activation of dormant features in native applications
Tealium Inc.
May 21, 2015 - N°20150143244

A native application can be deployed that obtains configuration information for the native application at run-time. Digital marketing users or other marketing users can view or control the behavior of the native application by displaying or setting the configuration information of the native application. The native application can report tracked end user interactions and events with the native application according ...
Real-time updates to digital marketing forecast models
Adobe Systems Incorporated
December 25, 2014 - N°20140379460

Techniques are disclosed for automatically creating or updating predictive models, including digital marketing forecast models. A predictive model is updated in real-time or near real-time using a stochastic gradient descent optimization method based on one or more predictive values associated with an advertising impression that is won in an online advertising auction. Each predictive value, which is obtained from the ...
Data collection method and apparatus
Adobe Systems Incorporated
November 27, 2014 - N°20140351005

Example implementations described herein are directed to collection of social media information based on a social media event. The example implementations provide for the service of digital marketing, especially for public sector marketing in which it may be necessary to collect user's needs and opinions at the early stage. The example implementations may determine a start time for collection of ...
Activation of dormant features in native applications
Adobe Systems Incorporated
July 24, 2014 - N°20140208216

A native application can be deployed that obtains configuration information for the native application at run-time. Digital marketing users or other marketing users can view or control the behavior of the native application by displaying or setting the configuration information of the native application. The native application can report tracked end user interactions and events with the native application according ...
Digital Marketing Patent Pack
Download + patent application PDFs
Digital Marketing Patent Applications
Download + Digital Marketing-related PDFs
For professional research & prior art discovery
inventor
  • + full patent PDF documents of Digital Marketing-related inventions.
  • Exact USPTO filing data with full-text, images, drawings & claims.
  • Index pages: Table View and Image-Grid View layouts. All images in each PDF.
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